Think Small Consulting

Of course, the old-as-time answer is “one bite at a time”. Sounds easy until you try to take that first bite.

Do you chomp a random piece and hope that the elephant doesn’t notice? Do you call your village to help? Do you grab tools? Do you go for speed? Do you start at the bottom? At the top? What if you invested a ton of time and money into this elephant and can’t afford to not finish the entire thing...

Before I go any further, I’d like to note that I don’t condone eating elephants under any circumstances 😉 This post isn’t about animal eating at all, actually, nor is it about planning and strategizing our elephant eating task.

It’s actually more fundamental than that:

WHY ARE YOU EATING YOUR PROVERBIAL ELEPHANT?

The ‘why’ behind your business, project, or personal endeavour is a critical success factor. Getting lost in the slew of advice on branding, social media strategy, right and wrong ways of doing this or that are inevitable if you don’t have your ‘why’ nailed down.

So how do you go from having an awesome idea that you’re passionate about to EATING THE FRIGGING ELEPHANT?

🌱

1. Know your ‘why’
2. Nail down how to communicate your ‘why’ to your audience
3. Start chomping 🐘 (this is where you will need your tools, your plans, your vision, and your village but more on that later)

Need help with your ‘why’ or the chomping? Hit me up!