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We're a Toronto-based creative communications agency. We love Le Gourmand cookies, #winewednesday and clever marketing campaigns.

Marketing pot edibles and why cannabis-infused beverages will dominate 07/17/2019

Catch our VP of Business Development Fatima Zaidi chatting about how to market pot edibles and cannabis-infused beverages under the new regulations on BNN Bloomberg:

Marketing pot edibles and why cannabis-infused beverages will dominate Fatima Zaidi, vice-president of business development at Eighty-Eight and founder and CEO of Quill, joins BNN Bloomberg to weigh in the new rules expected to govern the cannabis edibles market in Canada, and how brands should consider navigating some of the strict regulations.

Meet the companies that help pay for staff vacations | CBC News 06/03/2019

Over a year ago we were happy to test out Vacation Fund's offering. Today, we're reaping the rewards and sharing our experience with CBC News. Read all about it here:

Meet the companies that help pay for staff vacations | CBC News Companies are signing up with new benefit platform Vacation Fund, where employee savings for holidays are matched — at varying levels — by employers. Its the latest strategy among several recent initiatives geared at making sure staff use their holiday time.

How to live you best life: 3 lessons from “The Subtle Art of Not Giving a F*ck” – Eighty-Eight 05/31/2019

Life hurls all sorts of B.S. our way. Our PR Account Executive read 'The Subtle Art of Not Giving a F*ck' to learn how to live her best life and stop caring about the stuff that doesn't matter. Give it a read here:

How to live you best life: 3 lessons from “The Subtle Art of Not Giving a F*ck” – Eighty-Eight How to live you best life: 3 lessons from “The Subtle Art of Not Giving a F*ck” Life hurls all sorts of obstacles your way. Through this book, our PR Account Executive learned which ones were worth caring about and which weren’t worth her time. May 31, 2019 / Culture & Trends By Erica Salvalag...

Despite more Canadian women VC partners, LP dollars still go to all-male funds 05/08/2019

A new report from Female Funders and Highline BETA shows that 15% of partners at Canadian VC firms are women compared to 13% in the US. Despite this, most LP dollars are still going to male leadership. Read about all the findings in this BetaKit article:

Despite more Canadian women VC partners, LP dollars still go to all-male funds The number of women partners at Canadian venture firms has risen by more than a full percent since last year, surpassing the United States.

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