Cereal Life

Take me back to the golden age of cereal prizes 👉🏼



In 1984, Kellogg’s dropped Starbots into Froot Loops, Apple Jacks, OJ’s and more. They were ‘Transformers’ style robots that you could build from rockets, jets, and spaceships.

In 1989, Apple Jacks gave kids a Ghost Detector. It was a little heat-sensitive paper ghost you placed in your palm, kind of like those old fortune-teller fish. If it curled up, congratulations: you had ghosts.

In 1989, Honey-Comb put digital watches inside cereal boxes. It told the time and showed the date.

The mother of all prizes! In 1986, Ralston’s Almond Delight put cash in every box, ft. money from around the world, with some boxes having real U.S. cash prizes up to $500.