FUSE Create

As we continue to push the work, push our thinking, and of course Turn more Heads, we're supe's excited to introduce Grant Cleland to the FUSE fold as Creative Director (extraordinaire)! 🫡

He brings a Possibilitarian vibe, an infectious energy, a hunger for great work, an advertising + design background, and a passion for FUCRery! 🔥

Welcome welcome!

Conference booths can be boring, so we decided to switch things up at our SXSW EDU activation with a custom sunglasses store this week in Austin, TX! 😎 😎

With Britebound the future's so bright, you gotta wear shades. We built a simple, brightly lit retail space, with dozens of different colours and unique styles of sunglasses made available, each representing the unique career path we all take that attendees can choose from. A simple idea rooted in the brand’s core benefit, that has not only turned heads but has already exceeded their lead generation goals by 40%.

Super proud of the team, and big up’s to our clients for trusting us with the vision

No pressure, but… 👀

Steve Miller, Partner & ECD, is judging Campaign’s Agency of the Year Awards this year.

Which means now’s a very good time to make sure your best work is in the mix before February 19. We know we’ll be entering!