Koral Creative

Na pragu smo još jednog fonta.

Upoznajte Egal, font koji pripada grupaciji radional sans*.

U okviru izrade prethodnog fonta, Visine FF, bavio sam se rešavanjem standardnih problema sa kojima se susreću savremeni ćirilični fontovi - poput (ali ne isključivo) širokih masnih slova koja u dizajnerskim prelomima izgledaju duplo šire od latinice.

Ali kao što svi dobro znamo, u marketingu su neke reči ( i fraze) bitnije od drugih, pa je svima potreban i jedan primetni dekorativni font, koji će ih plasirati u dominantnoj nekretnini vizuelnog formata.

Dizajneri će znati. Kao i vaše oči.

*Rational serif style is at the opposite end to Humanist letterforms. They have a strong, vertical contrast which varies between thick vertical stems and very thin horizontal lines. The typefaces in this category are less written and more ‘built’. Constant in proportion and structure, serifs are mainly symmetrical, and can also be bracketed.

Fig.b. Most Rational typefaces have a drawn, not written style, but they are still influenced by the pen. A method called ‘expansion’ is applied where stroke weight is determined by the pressure that is used with a pointed pen.Rational serif style is at the opposite end to Humanist letterforms. They have a strong, vertical contrast which varies between thick vertical stems and very thin horizontal lines. The typefaces in this category are less written and more ‘built’. Constant in proportion and structure, serifs are mainly symmetrical, and can also be bracketed.

Fig.b. Most Rational typefaces have a drawn, not written style, but they are still influenced by the pen. A method called ‘expansion’ is applied where stroke weight is determined by the pressure that is used with a pointed pen.