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https://www.research-live.com/article/opinion/will-all-the-best-market-research-breakthroughs-come-from-outside-the-industry/id/5006352

Will all the best market research breakthroughs come from outside the industry? | Opinion Jonny Wooldridge wants greater innovation in market research – particularly from inside the industry – as he introduces a new report from CSpace and the Market Research Society on online insight communities.

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