VRModelFactory

We recently finished creating 3D models of the Nothing Phone (4a) for Alza.cz

Nothing phones are known for their distinctive industrial design — transparent layers, visible components and the iconic Glyph lighting system.

When preparing 3D models for e-commerce, our goal is not only visual accuracy but also to show what makes the product unique.

In this case we prepared the model so the Glyph interface can be animated, allowing customers to see one of the phone’s signature features directly in an interactive 3D viewer or in AR.

Because we’ve been producing 3D product assets for years, the models are also carefully optimized for web performance and mobile devices — making them suitable for:

• interactive product pages
• AR product previews
• marketing campaigns
• sales presentations

Design-driven products like this show why interactive 3D is becoming a natural extension of product photography.

If you’re working on consumer electronics or e-commerce, I’d be happy to share more examples.

3 Ways to Create a 3D Model – And Why We Offer Them All

Every product is different. Some are soft and irregular (like an acupressure mat), others have precise technical shapes (like a posture corrector with plastic supports). That’s why we combine 3D scanning, photo-based modeling, and CAD conversion – choosing the right method based on the product.

This flexibility allows us to create interactive 3D models of virtually any product, regardless of its shape, material, or complexity.

For example, for the brand LyfeFocus, which specializes in wellness products, we created 3D models of both an acupressure mat and a posture corrector – each using a different technique, but with the same result: accurate, optimized, and ready for web, AR, or configurators.

🎥 The video below shows both products in 3D.