Spectra

Spectra

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Spectra is the world's best-value creative production, transcreation and marketing localisation agenc

25/07/2022

Spectra has become a part of something amazing!🤩 This page will therefore be merged with Dentsu Creative's page very soon. Thanks for your support and stay tuned!⏳

MetroZoom vytvořil pro Sazkabet první dynamickou OOH reklamu v Česku - Marketing & Media 04/05/2021

First dynamic OOH in the Czech Republic by our colleagues from Isobar Czech Republic and Dentsu Czech Republic for Sazkabet! Get in touch if you want to know more!

MetroZoom vytvořil pro Sazkabet první dynamickou OOH reklamu v Česku - Marketing & Media Live přenos stavu fotbalového nebo hokejového zápasu, času, skóre a hlavně kurzu, to vše v reálném čase mohou cestující sledovat na digitálních CLV v pražském metru.

28/04/2021

Big congratulations to our colleagues Hana Kudrnáčová and Miroslav Věšín from Isobar Czech Republic to Silver at Young Lions Česká republika 2021! We are so proud of you!

What is Multilingual Marketing 28/01/2021

Multilingual marketing is vital in reaching new audiences, helping to increase sales and bolster growth. Read our new blog post to find out more.

What is Multilingual Marketing Multilingual marketing is vital in reaching new audiences, helping to increase sales and bolster growth. An exponential number of users can be reached in communicating to new markets in comparison to only marketing to a brand’s home country.

The History of Production Decoupling 21/10/2020

Wondering about the origins of Production Decoupling and whose needs triggered its existence? Read our blog to find out more.

The History of Production Decoupling Production decoupling began in Europe in the 1990s and was, originally, only for print services. As marketers began comparing agency production costs, they started to identify low-cost solutions in segmenting certain services.

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The world’s best-value creative production, transcreation and marketing localisation agency.

Spectra is the world's best-value creative production, transcreation and marketing localisation agency that matches your passion for your brand.

We help brands feel at home. Anywhere.

We adapt advertising messaging – transcreating and localising marketing collateral and content so it’s relevant geographically: tailored to each individual culture, language, and media. And produce individual assets and executions that match each media channel’s unique specification.

Sometimes, our model is called ‘production decoupling’. We simply call it centralising. And by focusing all this activity in one place, we deliver value for money advertising and marketing. In fact, we can save you at least 40% compared to other agencies.

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