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UNICEPTA ist ein weltweit führender Dienstleister für Media & Marketing Intelligence mit Standorte Der Informationsvorsprung unserer Kunden ist unser Anspruch.

17/01/2024

The Consumer Electronics Show marks the start of a very exciting year for , entertainment, and enthusiasts. Today, we share into the public’s reception of CES 2024.

This year’s broke records in terms of (social) media exposure. Compared to 2022 the event boasts a 120% increase in engagement. When it comes to the number of postings on social media and mentions in print and online media, CES 2024 increased visibility by almost 40% compared to last year.

A great opportunity for consumer brands to capitalize on the high level of media attention. Find out which companies have managed this best.

PR-Journal - CEO-Impact-Ranking: Oliver Blume verteidigt Spitzenplatz 24/10/2023

PR-Journal - CEO-Impact-Ranking: Oliver Blume verteidigt Spitzenplatz Als Vorstandsvorsitzender von gleich zwei DAX-Unternehmen – Volkswagen und Porsche – genießt Oliver Blume eine sehr hohe mediale Aufmerksamkeit. Bereits seit einem Jahr steht er an der Spitze des Unicepta CEO-Impact-Rankings. Auf Platz...

30/08/2023

We help you to start your day well-informed!

Managing can be a difficult task. In a digital world it is becoming more and more difficult to keep up with what’s relevant. News coverage and online debates quickly spread across the globe. But knowing what moves the world, stakeholders and your customers is vital information for every communications executive in Germany.

The German media landscape still has well over 5.570 trade magazines and publications, so it becomes clear that is a real problem. Especially when you consider this is just print media.

Which is why we proudly present: the German edition of UNICEPTA Topnews. Your go-to source for what’s relevant every day in Germany, the US and China. From policy to business news. Subscribe now and always get the most important news right as you start your day: https://www.unicepta.com/de/topnews.html

16/08/2023

The industry is facing tremendous change. New technologies are advancing transportation as we re-think . But who’s really driving innovation?

In our new Mobility Innovation Ranking for the second quarter of 2023 we explore the sub-topic of technical innovation. Our and analytics team uncovers the public perception of car manufacturers and analyzed their innovation image.

Find out who’s leading the charge and read the story at MEEDIA (only available in German): https://www.meedia.de/marken/analyse-von-unicepta-automarke-byd-erstmals-vor-bmw-und-volkswagen-cdbf8d8b9724b22afe42164a09bd8b38 or find our full press release here: https://www.unicepta.com/new-mobility-innovation-ranking-for-q2-2023.html

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