bright studios

// 2025, Year Recap

Throughout 2025, we had the opportunity to create experiences across a wide range of productions working together with incredible clients, partners, and creatives who continuously pushed ideas further.
From large-scale installations to interactive environments and live experiences, every project became a chance to combine technology, storytelling, and design in new ways.

Beyond the productions themselves, this year was also shaped by the people behind them.
Long days on site, creative problem solving, shared milestones, and moments together as a team turned every challenge into special moments.

Here’s to the projects ahead and to everyone who was part of the journey.

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#2025

// 10 2025 Effugium, Immersive Art Installation

The interactive reality of EFFUGIUM.

How do you translate the emotional weight of fleeing one's homeland into a sensory experience? With our installation, Effugium, which was initially setup for the Bright Festival Leipzig and was Lateran on display at the Kunstkraftwerk Leipzig for 4 months, we’ve created a responsive environment where the visitor’s presence is the catalyst for the art itself. This is not a static exhibition—it is a live, ever-changing dialogue between human movement and media technology.

The journey leads through three interactive spaces, each reacting dynamically to your every step:
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The Escape: Around forty strobe lights and speakers act as a field of sensors. They "watch" for human presence: move too close, and the light and sound intensify aggressively, forcing you to find the one "safe path" where the system remains silent.
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Incomplete Presence: Using real-time skeleton tracking from motion-detecting cameras, the installation fragments your reflection into layered R-G-B shadows. Your identity on the wall is never fixed; it splits and overlaps, reacting to your position in the room.
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Unfamiliar Ground: As you walk across the concrete floor, sensors trigger subtle shifts in light and meaning. A flickering word like heimat might appear, only to dim and dissolve into noise the moment you try to approach it.

Effugium explores the uncertainty of displacement by making the experience personal and unpredictable. By turning participation into a metaphor for flight, we invite you to experience a space where nothing is guaranteed and every movement matters.

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// 09 2025, Immersive Installation

Shaping immersive experiences for a new kind of conference!

At the heart of the setup was a custom control desk, allowing visitors to influence visual content in real time while dynamically shaping the sound and lighting environment.
Each interaction was driven by three core guiding themes, transforming the space into a responsive, ever-evolving experience that blended storytelling with technology.

From interactive visuals to synchronized audio-visual design, the installation turned participation into performance creating a unique connection between audience and environment.

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// 07 2024, Esports World Cup

🎮 Looking back at last year’s Esports World Cup. Over 8 weeks, the the event featured 21 game titles, a prize pool of over $60 million, 500+ teams, and 500+ million viewers.

Our team handled the Virtual Production, Augmented Reality, media playback, lighting design and content production. From the concept to the final broadcast, we created opening ceremonies, brought game assets to life and designed engaging studio and stage content.

Here are some key numbers:
- 3 stages
- 6 studios
- 45 disguise servers
- 52 Unreal Playout Nodes
- 20 Stype RedSpy systems
- 18 SP Cores

✨ Today, this year’s season of the Esports World Cup starts in Riyadh Boulevard City, Saudi Arabia where 200 clubs from over 100 countries are fighting for the one trophy. Stay tuned for our upcoming insights.
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