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Serviceplan Group SE & Co. KG | Founded 1970 in Munich | House of Communication | 42 locations worldwide | One Agency Group | Building Best Brands
What we create together lasts! ✨
Our new showreel captures a year of shared ambition and collective creativity across our Houses of Communication.
Ideas that stay. Stories that connect. Work that travels far beyond advertising – seen through many facets, shaped by many perspectives.
Because what we build together today shapes what comes next.
Now press play and explore some of our favorite global work from the past year! 🎬
🎶: not a machine
Our 2025 wrapped 🎬✨
A year full of big stages, bold ideas, loud laughs and those “ok wow, we really did that” moments. From standout projects to shared wins (and a few lessons learned along the way) this one had range.
Huge love to our people, partners, clients and everyone who cheered, challenged and celebrated with us along the way. None of this happens solo 🫶
2025, you were intense, inspiring and iconic. On to the next chapter ✨
24/12/2025
From Munich to many other corners of the world – this is how we wrapped up 2025 together 🎄🌍✨
From basketball courts turned dancefloors to gift exchanges, gingerbread houses, pinball machines and long conversations that lasted long into the night 🏀🪩
Across our Houses of Communication, we closed out the year in many different ways – but everywhere with the same ingredients: laughter, connection and the joy of slowing down together.
Thank you to our colleagues, clients and partners for the trust, teamwork and shared momentum throughout the year.
Here’s to closing 2025 together – and starting the next year the same way. Happy Holidays to all of you! ❤️💫
What a day to be unlimited. 🎬✨
More than 50 speakers for 23 Masterclasses, 3 Morning Stage talks and 1 Inspiration Highlight feat. Shirin David — that was , under this year’s motto: .
From inspiring talks to creative collaborations, the day proved how innovation emerges when ideas, technology and people come together.
A big thank-you to all speakers – including Ian Beacraft, Dr. Léa Steinacker and Prof. Dr. Carlo Masala – as well as to our partners Ad Alliance, REPUBLIC Marketing & Media Solutions, The Trade Desk, Adobe and Samsung Ads for making this day truly special 💫
We're looking forward to seeing you next year – on 14 October!
Watch the recap and relive the day with us! 🎥
08/10/2025
Morning Stage at Innovation Day 2025 🤩🎤
On 14 October 2025, it’s all about – and our Morning Stage will set the tone for an inspiring day in Munich!
💡 Dr Léa Steinacker, tech mastermind and co-founder of ada, in the talk – on how digital transformation is reshaping work, the economy, and society.
✨ Ian Beacraft – ‘Gonzo Futurist’ & global strategy consultant – on the interplay of technology, creativity, and responsibility.
🌍 Prof. Carlo Masala, security expert and professor of international politics, in a panel with Carsten Knop, publisher of the FAZ.NET - Frankfurter Allgemeine Zeitung – on geopolitics, global security, and strategic opportunities.
📍 14 October 2025 | Munich
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