Cesar Coellar Design

NEW WORK: THE DEVIL’S TRIANGLE ⚠️

A pirate video game? 🏴‍☠️ Say no more. We were all in.

Set in the golden age of piracy, The Devil’s Triangle is all about high-stakes adventure, mystery, and, of course, the dangers of the Bermuda Triangle. We designed a brand identity that feels bold, eerie, and just the right amount of ominous—centered around a swirling abyss pulling you into the unknown.

A grunge texture gives it that rough, historical edge, while a color palette of amber, black, and gray strikes the perfect balance between adventure, mystery, and contrast. But branding is more than just a logo (or at least, that is how we see it). We built a full identity system, from pitch decks to social media assets, ensuring a cohesive and recognizable brand across every touchpoint.

We had a blast working on this—partly because it gave us an excuse to play video games 🎮 “for research.”

Check out the full case study [link in bio].

NEW WORK FOR 🌎

One of the most challenging parts of this project was finding the right balance between formality and fun. 😅 We wanted the brand to be professional, but we also wanted it to have a friendly and approachable personality. After experimenting with different styles, we settled on Source Sans and Oswald, a font combination that is both legible and engaging.