Guardtime

In today’s rapidly changing food industry, end-to-end traceability is crucial for driving efficiency, safety, and consumer trust. We at Guardtime, in collaboration with the project partners, are at the forefront of developing innovative technologies that ensure the future of food is transparent and secure.

Here’s why it matters:
🍒Enhanced food safety and compliance: Traceability enables quick identification of contamination sources, reducing food-borne illness risks. In 2023, global food recall costs hit $10B annually—traceability can slash these figures by targeting specific batches rather than entire lines, cutting recall volumes and costs.
🍒Boosting consumer trust: Transparency builds loyalty—94% of consumers stick with transparent brands, and 73% are willing to pay more for products with clear origins. Traceability fosters this trust by providing insight into food quality and sourcing.
🍒Protecting the products with geographical indication: Food fraud rose by 1041% between 2020-2023. Traceability ensures product authenticity and integrity, reducing mislabeling and fraud risks. This is especially important in the case of products with geographical indications with yearly sales value of €75 billion in the EU.
🍒Ensuring data integrity: Innovative blockchain technologies, like Guardtime’s KSI blockchain, guarantee tamper-proof data, protecting the food supply chain from manipulation and ensuring transparency.

Investing in end-to-end traceability is essential for a sustainable and trusted food future. Let’s trace the path forward! Stay tuned!

Guardtime is excited to be a part of this ongoing fruitful collaboration on replacing traditional crypto wallets💸

One of the benefits of the CHESS Cyber-Security Excellence Hub is the university-industry cooperation in terms of small-scale projects that focus on the practical needs of the industry. Researchers from Guardtime, Cybernetica and Fakulta informatiky Masarykovy univerzity came together to discuss use cases of replacing traditional crypto wallets with a zk-Login system for user convenience with reasonable privacy. Thanks to TÜ arvutiteaduse instituut for hosting.

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TÜ arvutiteaduse instituut, Masaryk University, TalTech - Tallinna Tehnikaülikool, Brno University of Technology, Guardtime, Cybernetica, Národní úřad pro kybernetickou a informační bezpečnost, Riigi Infosüsteemi Amet