MAD

Unfolding new levels of market progression

In collaboration with MRS Developments and CCO Mohamed Rahal, we elevated brand presence through establishing corporate rebranding with new identity to reposition the brand in the market, starting from logo redesigning, brand identity, brand persona, slogan, website, to creating persona for their new project from scratch.

Our marketing team has successfully defined a new brand shape in the market, developed more luxurious brand appearance, more professional voice, and reaching to new market levels through an insightful vision set in stone.

A brand journey built around people first.

In collaboration with Dina Garas, Marketing Director of TLD – The Land Developers in 2022, we developed and executed a comprehensive branding campaign that translated the company’s vision into a clear market presence.

From strategic direction to full ex*****on, the campaign positioned TLD as a consumer-centric brand while introducing its projects through a cohesive creative narrative that strengthened the brand’s connection with its audience and reinforced its presence in the market.

A brand evolution that paved a new way.

In collaboration with Margins Developments and CEO Bakr Bakr in 2023, we led the rebranding journey from logo redesign and corporate rebranding to full brand ex*****on.

Through a refined identity and cohesive creative direction, the transformation strengthened Margins’ market presence and supported its projects.