Narrative Summit
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A forum that enables professionals to engage in narratives of local relevance and global influence, share experiences and set the Future trends in PR
10 years of Narrative. October 14, SomaBay.
Where conversations turn into direction.
Where the right people are already in the room.
It’s not a conference.
It’s the meet-up of the year.
The Shift, presented by e& Egypt, sets the stage for the upcoming Narrative Summit in collaboration with The Global Narrative.
Bringing together influential voices across technology, policy, investment, and communications, the gathering explores how artificial intelligence and emerging technologies are reshaping global systems, governance models, and economic structures.
Stay tuned as the conversation unfolds.
Kamel Lamia
e& Egypt
RMC Worldwide Partners
Somabay, Red Sea
18/03/2026
At the Narrative summit 2025, Azza Fahmy shared how decades of dedication, innovation, and mastery in design and technology have transformed her craft into a jewelry brand that proudly represents Egypt across the Arab world — a testament to turning heritage into a
modern, global story.
Next stop: the 10th edition of The Narrative summit - October 14th at Somabay. Bigger conversations. Greater impact.
Kamel Lamia
Azza Fahmy Jewellery
RMC Worldwide Partners
Somabay, Red Sea
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