CARD Group Research & Insight

Investment decisions are rarely straightforward.

Whether introducing a new leisure attraction, expanding food and beverage offers, enhancing public spaces or improving visitor facilities, significant investment often takes place before there is clear evidence of how visitors will respond.

Footfall data can tell us how many people visited.

Sales data can indicate commercial performance.

However, neither fully explains... to read more: https://card-group.com/visitor-insight-asset-repositioning-outlet-shopping-destinations/