RYE Design
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Rye is a London based architecture and interior design studio working across retail, hospitality and residential sectors.
How do you create a speakeasy bar beneath a busy restaurant?
For The Storni Room, the starting point was the existing basement itself, dark, raw, and unfinished. Instead of concealing the architectural shell, we leaned into it.
The space was designed to feel discovered rather than seen immediately. Intimate seating, layered textures, and concealed service areas create an atmosphere that operates independently from the restaurant above, while still feeling connected to its identity.
The result is a basement bar with personality, immersive, atmospheric, and shaped entirely through materiality, lighting, and contrast.
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21/05/2026
How do you create a concept that fuses old and new?
For The Storni Room, we embraced the rawness of the existing architectural shell and introduced a softer material palette of warm plaster tones, deep yellow drapery, coloured glass, and low ambient lighting.
Nero Marquina stone grounds the space, while layered textures and industrial materials add depth throughout.
The result is a contemporary reinterpretation of an iconic design movement.
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19/05/2026
Beneath Argentinian restaurant Alfonsina sits The Storni Room, a basement bar designed to feel hidden, atmospheric, and entirely its own.The existing space was dark, unfinished, and underused.
Our brief was to transform it into a destination customers could discover naturally, be invited into, or reserve privately for events and late evenings.The design evolved through contrast.
A Nero Marquina dispense bar anchors the room, while layered materials and screening elements create intimacy throughout the space.
The result is an atmospheric space that feels truly independent from the restaurant above.
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Atmosphere is what people remember long after they’ve left.
In hospitality spaces, it’s the result of every decision working together - layout, lighting, artwork and furniture all playing their part. Each element carries equal weight in shaping how a space feels and how it supports the experience.
For us, it always comes back to the brief. The mood we create needs to reflect the concept, while also reinforcing the offering and the natural flow of service within the space.
Because when it’s done right, the atmosphere isn’t accidental - it’s carefully considered, and it defines the entire experience.
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28/04/2026
Unlocking underused spaces as new revenue generators.
We transformed an unused back of house area into a front of
house experience people are drawn to. This boutique karaoke
room shifts space from purely functional to something social,
lively and full of character.
It is about more than aesthetics. It is about rethinking how
every part of a venue can contribute, turning hidden square
footage into a place that adds value, atmosphere and a
reason to stay longer.
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