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Pre-flight Visual Communication Ltd.

Pre-flight Visual Communication Ltd.

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Visual communication agency based in central London.

Client: Calleva Centre for Evolution and Human Science Project: Brand development for research centre based at Magdalen College, Oxford FINAL DESIGN The Calleva Centre for Evolution and Human Science is an interdisciplinary research centre based at Magdalen College, Oxford. The client requested a logo that could be used across their website and any printed materials.  The logo had to sit alongside the existing Magdalen College branding in such a way that it would be distinct from but also feel at home with the existing branding. The Centre wanted to employ the white Lilly motif that appears on the Magdalen College coat of arms. This was achieved by using the the form of the “V” in Calleva to create a stylised lilly motif. The Magdalen College style guide provided information regarding typefaces and colour palette which was reflected in the Calleva branding. 07/08/2024

https://www.instagram.com/p/C-XsAkRoWUt/?igsh=MWhkZjcwMXpwbDkwZA==

Client: Calleva Centre for Evolution and Human Science Project: Brand development for research centre based at Magdalen College, Oxford FINAL DESIGN The Calleva Centre for Evolution and Human Science is an interdisciplinary research centre based at Magdalen College, Oxford. The client requested a logo that could be used across their website and any printed materials.  The logo had to sit alongside the existing Magdalen College branding in such a way that it would be distinct from but also feel at home with the existing branding. The Centre wanted to employ the white Lilly motif that appears on the Magdalen College coat of arms. This was achieved by using the the form of the “V” in Calleva to create a stylised lilly motif. The Magdalen College style guide provided information regarding typefaces and colour palette which was reflected in the Calleva branding.

15/05/2024

Sign-writers at work
Original image from Public Record Office Victoria
https://www.flickr.com/photos/public-record-office-victoria/

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Graphic Design

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+447986790085

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London