Everything's Sweet Threads

Wow what a wild ride the last 4 years have been! This little brand was born out of Trump’s election and the terrifying rise of hate and intolerance we saw all over the world. 2020 has been a lot and whilst we’ve taken a bit of an extended break, we couldn’t let this moment pass without comment. We are elated, relieved and reinvigorated by hope! Congrats to America! Congrats to the world! The tide is turning and unity, diversity, science and compassion are making a comeback. There’s a lot of work to do, especially here in the U.K. but for the first time in a long time we really are hopeful 💛
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There are no words to describe how good looks in our Strength In Unity tee. No words. Wow.
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We love these tees and are so grateful for every purchase - we’d love to see some more of you werking yours!
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All profits are going to

Thank you to everyone who has bought one of our tees! We’ve not had time to really “market” them this week and we’re feeling a bit out of practice when it comes to instagram.. but you’ve blown us away with your generosity. The first load of orders went out at the end of last week so hopefully some of you have got them by now. Here’s me wearing mine today, standing next to some daisies and looking mildly uncomfortable.
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Sizes are pretty limited and size S is already sold out in white. All profits going to .

To say there is a lot going on in the world at the moment is a massive fu***ng understatement. There is so much to fight for and our strength really is in unity. Unity in the fight against racism, homophobia, transphobia and sexism. Unity in the fight to protect our planet. Unity against s**tty governments who don’t represent us. John Boyaga absolutely nailed it in a recent tweet: Unity is a Super Power they don’t want us to unlock.

Full disclosure, during a lockdown clear out we found a box of blank tees and we wanted to do some good with them. The stock behind this tee is pretty limited and in a totally random size run but we’re donating 100% profits to U.K. Black Pride.

We’ll be back on our upcycle range as soon as we can get our kid back to nursery and get some time back ✌️

We couldn’t make it to march today but we have spent the day making this sign for our window and talking about what it means. We stand in solidarity with all those protesting in Manchester and all around the world. It has been incredible to see the world unite against racism. There is strength in unity but only if we stay united. It’s everyone’s responsibility to be anti-racist and to take action. To protest in whatever way we can. To donate if we are able. To educate ourselves and those around us. To feel uncomfortable and have challenging conversations. To listen. This has to be the start of something, a turning point, not just another high profile case that we all get behind and then move on from. It’s up to us to keep the momentum going. Together.