Fresh Influence

Fresh Influence

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A top performing and fast growing TikTok Agency, supporting businesses to scale through the power of social commerce and killer content!

26/01/2026

Is your business relying on people who already have the intent to buy? If so - you’re already losing on TikTok Shop ❌⁣

TikTok Shop is not a platform where people just find you because they want to make a purchase, it is a unique platform all around discovery and pushing traffic to your shop. You have to show up consistently and educate & entertain your audience to connect them with your product and brand. ⁣

This is where brands go wrong - TikTok Shop is social commerce where sales and marketing come together, you don’t get one without the other. ⁣

On Amazon, people are searching for your brand or product, on TikTok Shop people only just discovering it ✨⁣

To learn more about TikTok Shop and build your knowledge, hit the follow button ✅ ⁣

Photos from Fresh Influence's post 07/01/2026

If you aren’t getting a strong and consistent ROI on your TikTok ads, something is going wrong 🤔 ⁣

Too often we see brands and marketers treat GMV MAX and TikTok ads like Meta or Google ads and that’s the first rookie mistake. TikTok ads are a whole other ballgame and require a LOT of other input and incredible amounts of content. ⁣

The TikTok ecosystem all works together so if your ads are going wrong, it could be your affiliate strategy and content quality or it could be that your organic content isn’t working for TikTok Shop. You have to get ticks in each area to get ads to perform, which is why we take on full management or affiliates + ads, as they work in partnership and you need to get both right for strong performance.⁣

If you love seeing the results we achieve or you’re looking to scale up your ad performance this year without breaking the bank, send us a DM 🤝🏼 ⁣

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