Principle

B2B Marketing Analytics Contract

London Hybrid | Up to £96k

We're looking for a B2B Marketing Analytics specialist for an 11-month contract with a leading global software company.

This is not a pure campaign role.
This is not a pure data analyst role.

We need someone who sits in the middle:

✅ Strong B2B campaign / demand generation experience
✅ Hands-on marketing analytics and performance measurement
✅ Paid media insight across LinkedIn, Google, programmatic and digital channels
✅ Attribution, funnel analysis, lead quality and campaign optimisation
✅ Power BI dashboarding and clear stakeholder reporting
✅ Comfortable with tools such as Adobe Analytics, GA4, Salesforce, SQL or similar

You'll work closely with B2B Demand Gen and Insights teams, helping them understand what's working, what isn't, and where to optimise.

The right person will be both a builder and an optimiser:
🔹 building dashboards and measurement frameworks
🔹 improving attribution and reporting
🔹 turning campaign data into commercial recommendations
🔹 helping marketing teams make better decisions

📍 London – Shoreditch / EC1
🏢 Hybrid – 3 days office, 2 days home
📄 11-month contract
💰 Up to £96,000

If you have strong B2B marketing analytics experience and this sounds like you, click the link in the comments or message us directly.

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