LinkedInspired - by TaliB

LinkedIn just changed the rules again (Feb 2026 Update). 🚨
If you’ve noticed your impressions tanking lately, it’s likely because of the new "𝗗𝗲𝗽𝘁𝗵 𝗦𝗰𝗼𝗿𝗲" ranking signal.

LinkedIn is now explicitly penalizing: ❌ External links (even more than before - roughly a 60% reach cut). ❌ "Bridge" behavior (trying to hide links in the first comment). ❌ Low-effort AI-generated comments.

𝗪𝗵𝗮𝘁 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝘄𝗼𝗿𝗸𝘀 𝗿𝗶𝗴𝗵𝘁 𝗻𝗼𝘄? The algorithm is looking for Dwell Time. It wants to see that people are actually reading, not just clicking "See More" and leaving.

𝗠𝘆 𝗮𝗱𝘃𝗶𝗰𝗲 𝗳𝗼𝗿 𝗕𝟮𝗕 𝗧𝗲𝗰𝗵 𝘁𝗲𝗮𝗺𝘀: Move the "Good Stuff" (the insights, the data, the reveal) into the body of the post. Give it away for free. If you force them to click away to your site to get the value, you’ve already lost the reach.

Are you seeing a dip in your company page reach this month? I'm curious if you've tried "Zero-Click" content yet.

You don’t need to post daily to be visible on LinkedIn.

I work with busy executives and founders. None of them have time to post every day. And they don’t need to.

Here’s the real game-changer:
🗝️ A profile that clearly shows who you are and why you’re worth knowing
🗝️ A few strategic posts each month that position you as a thought leader
🗝️ Consistent engagement with the right people

When your profile and presence are set up properly, LinkedIn works for you even between posts.

If your profile isn’t pulling its weight, let’s fix that in one session.

Your headline is the most valuable real estate on your LinkedIn profile - and most people waste it.

Instead of just your job title, use a formula:
What you do + Who you help + How you help them

Example:
❌ CEO at BrightTech
✅ CEO helping startups scale their software securely and on budget

This instantly tells the right people why they should connect with you, and helps LinkedIn’s algorithm show you to the right audience.

Try it today. And if you want me to go through the rest of your profile with the same lens, we can do that in a focused, one-off session.