DigiQ Training

Facebook, Twitter, and other social media platforms are great for sharing information with friends and family, but which time of day is the best to post? According to a study by Buzz Sumo, posting in the morning has the highest engagement rate. The study analysed more than 2.5 million posts from more than 200 countries and found that posts in the morning have a higher engagement rate than any other time of day.

Why is morning posting so popular? One possible reason is that people are more active at this time of day. Morning activities like getting breakfast and commuting tend to be shorter and less hectic than evening activities like watching TV or working out. Additionally, people are more likely to share content that’s relevant to them at this time of day.

Pinning on social media is the perfect way to keep your followers up to date on your latest posts, pictures, and videos. Here are four times of the day when you're likely to get more engagement:

Morning: People are generally more active in the morning than at any other time of day. This is the best time to post updates that are relevant to your followers and promote upcoming events or campaigns.

Afternoon: The afternoon is a busy time for many people, so they may not have time to check your updates as frequently. However, this is a great time to post content that's light-hearted or humorous. Plus, it'll give people a break from their work routine!

Evening: The evening is often considered the "prime" time for social media activity.

Hashtags are an increasingly popular way to communicate on social media. Here are some of the benefits of using hashtags:

✅ They make your content more discoverable. Hashtags help people who are looking for specific content find it faster.
✅ They can help you target your audience. By using keywords in your tags, you can create a more focused and specific audience for your content.
✅ They can increase your engagement with your content. When people follow or participate in conversations around certain hashtags, it helps draw attention to your content and encourages others to read it as well.
✅ They can help you get more followers and likes on your posts. The more people who use a particular hashtag, the higher that hashtag’s visibility will be on Twitter and other social media platforms.