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GenCrunch can help deliver contextualized and targeting marketing to Retail customers. This is the need of the hour.

Mobile Engagement: Moving Beyond Location To Understand Consumer Context The secret to achieving a new level of mobile engagement lies in harnessing the untapped power of smartphones to understand consumer context.

What is the single biggest reason startups succeed? If you said it was the idea that drove the business, you stand corrected! Watch to know more...

The single biggest reason why startups succeed Bill Gross has founded a lot of startups, and incubated many others -- and he got curious about why some succeeded and others failed. So he gathered data from hundreds of companies, his own and other people's, and ranked each company on five key factors. He found one factor that stands out from the…

As on May 13, 2015