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The world has transitioned into a very digital environment. Not only are magazines going digital, we perform many of our daily tasks such as banking online and much of our reading is done on e-readers. Because of the rise of the digital age, it just seems like common sense to invest in a digital campaign. Even though traditional marketing still has a place, it is diminishing in our digitally based world. For today’s businesses, it is imperative to have a website and use the web as a means to interact with their consumer base. There are some successful traditional marketing strategies, particularly if you are reaching a largely local audience, but it is important to take advantage of digital marketing so as to keep up in today’s world.

https://www.searchenginejournal.com/half-googles-first-page-results-https-according-moz/195409/

Half of Google’s First Page Results are HTTPS, According to Moz - Search Engine Journal Moz reports the number of HTTPS results on Google’s first page has risen from 30% to 50% over a period of 9 months.

This is great news if you are or want to become a digital marketer.
Globally, the amount of money spent on digital advertising is set to hit $278 billion in 2019; there will be 150,000 new digital marketing jobs in India by 2020, and Gartner’s 2015 CMO survey found that companies no longer think of digital marketing as a distinct domain of marketing – almost all marketing is now digital marketing.
According to salary data from indeed.com, there are over 220,000 digital marketing jobs in the United States alone. This number already seems small you, and that’s because it is. These days, it is very difficult to distinguish between who’s a digital marketer and who is not.