Digital Sky Field

People who have been asking me for a long time when I'm taking a new batch of holistic health and wellness businesses. So here you go,

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Facebook Ads Hack- Use Custom Audiences for remarketing

Remarketing is a Facebook targeting strategy that allows you to connect with potential customers who have already expressed interest in your products.

You can choose to show your ads to people who have recently visited your website, people who have looked at sales pages, or even people who have looked at specific products using Facebook Custom Audiences targeting options.

You can also choose to exclude recent purchasers if you believe they are unlikely to convert again in the near future.

You must first install the Facebook Pixel before you can use Facebook Custom Audiences based on website visits.
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Social Media HACK # 26

Don’t forget your competitors

Perform a social media competitor analysis, identify their strengths and weaknesses, and use this information to develop a strategy to help your company gain a social media advantage.
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Never Ever do this for targeting Facebook Ads

Do not upload email address lists that you have purchased.

First and foremost, this violates Facebook's terms of service for Custom Audiences.

Second, users can see which businesses have "uploaded a list with your information and advertised to it," according to Facebook.
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