Zesh Creative and Marketing Agency

When a business establishes a strong social media presence on any social media platform, it is a clear indication that they care about the platform and its users. This is why so many businesses have a strong focus on engagement.

Engaging with other social media users is absolutely vital to growing an audience that has a vested interest in your brand.

The best way to engage is to ask open-ended questions, allowing other users to respond however they wish.

This will cause your users to feel more connected to you and your brand, providing you with the opportunity to build a more involved following.

MapmyIndia , India’s leader in digital maps and location-based technologies and the oldest map maker initiated by Rakesh and Rashmi Verma in 1992 at New Delhi, India. They launched a startup called C E Info Systems and started working on developing a web mapping technology.

In 1993, When Coca-Cola Started facing issues in India after acquiring the Indian cola company Thums Up & a joint venture of Essar and Cellular One was struggling to figure out where to place cell phone towers, MapMyIndia started providing solutions to them.

In 2020, They launched MapmyIndia COVID-19 Tools & APIs to help maximize business/economic activity and productivity while increasing the safety of all stakeholders – office employees, field workers, delivery and driver staff, and of course, consumers and society at large – from the threat of coronavirus spread.

On 12 August 2021, The company announces solutions for Drone companies in partnership with the Drone Federation of India with a great vision to empower drone manufacturers, drone service providers, drone solution developers, and drone users, and enterprise customers.

This is how They started delivering solutions to the larger issues in the market with their best quality services and started utilizing customer cash to finance their startup to position itself so well in the market.

Google and Twitter are giants in their respective industries, and their brands are known all over the world.

When someone thinks of an online search engine, they think of Google. For any online search that needs to be done, Google will always be the first name that pops into people's heads.

With a name like Twitter, it's no surprise that it revolves around the social media world. The "tweet" is a specific action on the website of Twitter. You can "tweet" your content to the world. This short sentence is the central focus of the brand. This is how Twitter has branded themselves with their unique name and identity.

They are two brands that have made a name for themselves in the online industry with a unique identity.

They've created a global presence that has enabled them to expand their reach. They're so successful that they've carved out a place in popular culture for themselves, and their brands are instantly recognizable.

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