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Extremely interesting study about newsbrands effectiveness for recently done by Newsworks. https://effectiveness.newsworks.org.uk/

Effectiveness of newspaper advertising - Newsworks Three studies that provide proof on a large scale of the brand impact and return on investment that advertising in newspapers and newsbrands deliver.

The Guardian is testing putting quizzes inside push notifications (and more) during the Rio Olympics http://ow.ly/W3G23031Kfr

The Guardian is testing putting quizzes inside push notifications (and... Our friends over at the Guardian Mobile Innovation Lab are running another fun experiment stretching the current imagination on what can be...

Al-Jazirah’s new innovative solutions for print ads http://ow.ly/l11p3031vYP

Al-Jazirah’s new innovative solutions for print ads - World News... Saudi Arabia's Al-Jazirah newspaper has started introducing a wide variety of innovative possibilities for their customers to customize their print...