Interreg Lithuania-Poland Programme

Building one strong cross-border destination brand 🗺️

Another workshop for the Polish–Lithuanian spa and wellness destinations is behind us. Together with partners from Supraśl, Gołdap, Druskininkai and Birštonas, we are working to create a shared tourism offer for the border region. 🤝

The latest session focused on developing a common brand identity, travel itineraries, and integrated visitor packages that combine experiences across destinations. 🚴🌊

The initiative is implemented under the project “Partnership of Health Resorts for Development.”

EU REGIO Interreg