BN Intellectual Property

Complete IP Protection Guide for International Performers in Macau

Macau's Entertainment Boom Demands Smart IP Strategies

As part of their contractual obligations under the gaming concession agreements, casinos in Macau SAR are required to invest heavily in non-gaming activities. This includes developing world-class infrastructure for culture, art, and entertainment, such as large-scale arenas, convention and exhibition centres affiliated with casino operators. These venues frequently host international music acts, concerts, and large-format shows, offering unique opportunities for global performers.

Comprehensive Protection Strategy
1. Copyright Safeguards
Copyright protection is automatic under Decree-Law No. 43/99/M (Copyright Code). Nevertheless, for enforcement purposes, we recommend:
• Blockchain timestamping of unreleased songs and demos
• Archival records of compositions and lyrics
• Public declarations of authorship for legal presumptions

2. Performance-Specific Protections
Casino-affiliated venues often lack uniform internal IP enforcement, so artists must secure their own protection through:
• Clauses in contracts prohibiting unauthorised recording and broadcasting (Articles 178-179)
• Merchandise restrictions based on Macau's Industrial Property Code, particularly Articles 175-199
• Requiring audience management through wristbands and digital watermarking tools

3. Trademark Registration
Artists or bands seeking to protect their stage name or performance identity should file a trademark application under Class 41 (Nice Classification) for entertainment services. This follows the standard process in Macau:
• Filing through the Economic and Technological Development Bureau (DSEDT)
• Proof of use via two or more works featuring the name
• Consent documentation if the name mimics a real individual

4. Enforcement and Remedies
• Takedown procedures for illegal streams and recordings
• Civil litigation under Article 209 for appropriation or counterfeiting of protected works, with fines up to MOP 500,000
• Use of border control measures under TRIPS for imported infringing merchandise

International Framework Alignment
Macau is a party to the Berne Convention, the Rome Convention, and the TRIPS Agreement, which ensures cross-border recognition of copyright and performance rights.

Artist Protection Package
✓ Pre-tour IP audit
✓ Tailored contracts for Macau performances
✓ Enforcement preparation
✓ Merchandise protection

Contact our team ahead of your Macau tour to ensure your work is protected on and off the stage.

For details, please check here https://ow.ly/cwgU50VG6iv

This article does not represent legal advice and cannot be construed as such. Please contact an attorney to obtain guidance on these matters.

BN Intellectual Property
Avenida da Praia Grande, n.os 309-315, Nan Yue Com. Ctr. 7.o andar D, Macau
+853 28331808
[email protected]
https://ow.ly/RbYj50VG6iu

Thank you all!

Macau Trademark Change of Name or Address: Comprehensive Guide

As one of a company's most valuable assets, a trademark represents the company's image and reputation. While operating a business, a business may need to change its name or address for various reasons. At this time, the name or address of the trademark also needs to be changed accordingly to maintain the accuracy and consistency of the trademark information. This article will provide you with the knowledge you need to change the name or address of a trademark in Macau. It will define the procedure, set out the timing, and list the documents you will require.

1. Please clarify what is meant by a trademark change of name or address.

A trademark name or address change refers to the behavior of a trademark registrant applying to the relevant trademark management department to make corresponding changes to the trademark registration information after the company name or address has changed. This change ensures the accuracy and timeliness of trademark information, thereby avoiding legal risks that may arise from inconsistent information.

2. Process of changing trademark name or address

2.0 Prepare documents: Trademark registrants must prepare relevant change documents, including documents proving the change of company name or address, trademark registration certificate, and applicant’s identity certificate.
2.1 Submit application: Once the documents have been prepared, the trademark registrant must submit a trademark change application to the Macau Intellectual Property Office.
2.2 Review and Approval: After receiving the application, the Macao Intellectual Property Office will review the submitted documents. The review will focus on the authenticity and legality of the changed documents, as well as ensuring that the changed trademark information complies with the provisions of the Trademark Law. Once the review is complete, the Macau Intellectual Property Office will approve the trademark change application.

For details, please check here https://ow.ly/PTy650SpJVu

This article does not represent legal advice and cannot be construed as such. Please get in touch with an attorney to obtain guidance on these matters.

BN Intellectual Property
Avenida da Praia Grande, n.os 309-315, Nan Yue Com. Ctr. 7.o andar D, Macau
+853 28331808
[email protected]
www.bn-ip.com

Thank you all!