Big Three Coffee

🎗 We are deeply honored to have sponsored the Cancer Fun Run organized by the Malaysian Association for Cancer Research (MACR) alongside FRIM on October 13, 2024. This heartfelt event, themed "Run for Research: Advancing Cancer Care Discoveries," saw nearly 300 participants come together, including brave cancer survivors, all united in a common goal — to promote awareness and support vital cancer research. 🏃‍♂️🏃‍♀️

As we provided our organic coffee cups, our involvement is driven by more than just sponsorship. Many of us have felt the profound pain and heartache caused by cancer, having watched loved ones endure this battle. It's a struggle that leaves an indelible mark on our hearts and fuels our commitment to making a difference.

Embracing our values of Environmental, Social, and Governance (ESG), we are not just invested in sustainability — we are invested in people. This event was a poignant reminder of the strength found in community, resilience in adversity, and the hope that research brings to patients and families fighting cancer.

We feel privileged to be part of this significant occasion, where the laughter, courage, and unity of everyone touched our hearts. Together, we are raising awareness about the importance of early health screenings and supporting innovations that can change lives.

Thank you to the organizers, participants, and all the heroes — both seen and unseen — in this fight against cancer. Together, we can bring light to the darkness and hope to those who need it most. 💚