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09/07/2013
Is Augmented Reality really the future of advertising? Although it offers countless possibilities from a creative stand point, in practice the technology still leaves a lot of unanswered questions.
Is Augmented Reality the Future of Advertising? - BMICG* Augmented reality breaks existing boundaries found in conventional media. But from a practical standpoint, the technology still leaves a lot of questions.
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Presint 5, Putrajaya
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