Mercy Maju

Last month, I got a call from someone searching online for an editor.

He had found my page, liked what he saw, and was convinced I was the right person for his project.

The catch? His book was fiction, and I currently edit only nonfiction. I had to recommend him to someone else.

Even so, he felt genuinely disappointed—he really wanted to work with me.

Here’s the lesson: be visible.

People can only find you when you show up and talk about what you do. Your skills, services, or expertise need to be out there for people to see.

Ask yourself: what is that one skill or service you excel at? One that you can show results for?

Start sharing it. Post about it on social media. Show your process, share tips, give examples of your work, or celebrate small wins.

When you do this consistently, the right people will find you. Opportunities will come your way.

And that’s exactly what Beyond Content is designed to help you do. It'll help you:

Learn how to position yourself online

Share content that actually attracts attention

Build visibility that brings real results

For the next 9 days, you can grab it at NGN 4,000 before it returns to NGN 6,000.

The link is in the comments.

Beyond Content is still available at the preorder price of NGN 3,000—for now.

By tomorrow, the price goes up.

Get yours while this offer still stands.

Building the right perception of yourself online is not just about what you post.

It is also about what you choose not to post.

Because the truth is, some of the things you share online can quietly push the right people away from you.

Oversharing personal struggles.
Constantly posting family issues.
Sharing every unfiltered thought without thinking about how it reflects on your work.
These things may feel normal.

But they can make people:

• take you less seriously
• doubt your professionalism
• and hesitate to trust you with opportunities

And sometimes, you may not even realise that this is why your content is not converting.

You are posting.
You are showing up.
But the right people are not responding the way you expect.

That is where intentional content comes in.

In Beyond Content, I didn’t just talk about what to post.

I explained how to position yourself in a way that builds trust, shapes perception, and attracts the right people to your work.

Whether you offer a service or sell a product, this matters.

Beyond Content launches tomorrow.

You can still preorder yours now using the details in the comments.

For the first six months of my content journey, it honestly felt like I was talking to myself.

I posted consistently.
Three to four posts every week.

I shared helpful ideas.
I tried to be valuable.
But the results were painfully slow.

After six months, I had just about 100 followers.

I remember opening my page one day and thinking, "Maybe this whole thing is not for me."
That was how close I came to deleting the page.

And if you create content online, you may understand this feeling.

You post.
You share ideas.
But sometimes it feels like nobody is listening.
The engagement is low.

People see your posts but they don't really understand what you do.

And the content you create doesn't seem to bring the opportunities you hoped for.

That was exactly where I was.

Until I realised that content without direction leads to frustration.

Posting consistently is not enough.
Your ideas must be structured, and your content must be positioned in a way that helps people clearly understand your work.

When I began to apply this, things slowly started changing.

My page began to grow.
More importantly, people began to understand what I do.

Today, as a book editor, some of the authors I work with discovered me through the content I share online.

Content is not just about posting.
When done intentionally, content can attract the right people to your work.

That is the reason I wrote Beyond Content.
In this book, I explain how to create content that:

• builds your online presence
• communicates what you do clearly
• and attracts the right people to your work

Whether you sell a product or offer a service.
Beyond Content launches in 2 days — March 18.

Right now, you can preorder it for NGN 3,000 and receive two bonuses.

After launch, the price returns to NGN 6,000.

Link is in the comments.

Beyond Content launches on the 18th of this month. Get your copy for NGN 3,000 instead of NGN 6,000 before the pre-order window closes. See details in the comments.