Creative Agric
Creating a disruptive solution to agricultural valuechain challenges in Africa and the world at large.
Making Millions from your Own brand of Tea
Have you ever taken a cup of tea and wish that one day you would own your own brand of tea? This is possible to own a brand and not just a brand but also a unique flavour .
Lately, taking tea has become a part of our culture that we have borrow form other clime. It is not bad but we have not fully tap into the opportunities that this culture has, to create our own unique market.
It is interesting to note that tea drinking help reduce blood glucose and lower the risk of cancer, tea also has antioxidant effect on our body. It would be proper to say that there is a medicinal effect of tea in our body .
We have some many agro raw material that we could turn into tea around us. If you go into some rural communities you notice that there are medicinal drinks that you will be given to cure certain aliments. There are drinks that you are given once you are feeling feverish and in matter of minutes you will be OK. So if you are looking at tea from the medicinal point of view there is a lot around us to turn into tea. (So may be you would start talking with your granny for that special tea recipe.)
Blending Ginger and garlic, spiced up with honey would make a nice tea recipe but most times we think of this products only as raw materials for export, forgetting that we would make more if we export our tea as a finised product. Chairman, this could be your brand. Interesting, you could take it a little further by adding an anticold spice and it will be serving mult purposes.
Ginger, garlic, hibiscus, Cocoa, Mint, Moringa, lemon grass, tiger nut , dates and a lot more can be turn or combine into tea of different flavour ( I can mention more than ten combination) Do you know that our local kunu drink(i don't see it as local anyway)can be turn into tea ( a topic for another day)
So, it is possible to have your own brand of tea, package and sold around the world, with unique flavour that is trademark.
Extracted from my upcoming book.
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