...,staat

THE NEW STIJL is available now for pre-order! 💥

Ever wondered what’s going on in Dutch creativity today? THE NEW STIJL is our exploration of that question. This book is not a traditional portfolio, a greatest hits or an academic tome but a curated selection of the now and the next – those who are dreamers, doers and disruptive thinkers challenging us to look at the world in a new way.

Head to (thenewstijl.com) to secure your copy with free NL shipping, plus a limited edition artist print of your choice.

Winner European Design Award 2022 GOLD 🥇💥
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ONE SQUARE METER BERBER
Celebrating the craftsmanship of the Amazigh female Moroccan weavers together with Dutch designers.
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ONE SQUARE METER BERBER is founded by Mina Abouzahra to help improve the disadvantaged position of women artisans. We created a unique 1 m² sized paper that shares their story and gives a stage to their craft, the Berber rug.

Moroccan craft and tradition meet Dutch design: the art project consists of four collaborations between Amazigh female weavers and Dutch designers Bertjan Pot, Wieki Somers, Amie Dicke and Mattijs van Bergen.

To create a maximum stage for the art works, we developed a 1 m² paper that shows the beautiful rugs in real size. The paper is written in both English and Arabic, and both languages are given equal attention.

The paper is for sale at the pop-up gallery, museum shops around the globe and via the dedicated website.

A sneak peek of TheAnyThing
The first-ever on-demand private cinema in the world.
Launching in the Netherlands. Early 2021.

Naming, branding & interior design by ...,staat

Chocolate Happiness

Unleashing the potential of a 90-year-old chocolate brand, and relaunching it with a design-driven multi collection strategy, and an optimistic, colourful campaign. With four specific collections for every kind of chocolate lover – unusual on the market – Delicata proves that one brand can bring ‘Chocolate Happiness for all’.

With around 60 sku’s divided into four specific chocolate collections, each collection received a bespoke design, expressing its individual personality through different crafts, type treatments and materialization. The project included custom chocolate bar designs, as well as the concepts for flavours and products that became part of the portfolio.

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Photography by