Dynamic-Identities

Mind Design created an identity of the most establishment yoga school of London. Instead of a single logo, the identity is build around statements that can either be informative, more philosophical or just simple announcements, much more than a single logo could ever expres! Brilliant!

http://www.minddesign.co.uk/show.php?id=620&pos=6&cat=2

mind design Graphic Design Studio, London

Yet another city branding with a dynamic identity: Aarhus, Denmarks second largest city. The city's ability to work together as the special ingredient that makes Aarhus' promise of prosperity credible, the word "us" in Aarhus is highlighted as part of the city's visual identity. The word "with" is then added above, which enables infinite possibilities of communication in the inviting and open tone. When you do something with Aarhus, do it with us. Rethink with Aarhus. Connect with Aarhus. Feed the world with Aarhus.