Ethicallymad

Feels like summer is on the horizon! Hope you managed to sneak out for your vitamin D dose this week 🌞

Have a great Friday!

Every business is different. You need to know who your ideal customer is and then find out where they are. There’s no point in advertising on Facebook if they are on LinkedIn 🧐

Depending on your goals, you might want a profile to engage with people. Or you might want to run ads. You could simply want a presence to give your business more channels to talk to customers. Whatever it is, you need to do it right.

Need help with managing your social media? Talk to us today!
https://www.ethicallymad.co.nz/social-media-management-ads/

Many businesses have a fixed budget for advertising. With Google Ads (and most other forms of marketing, for that matter), this is crazy. If your ads are working (i.e., they make more than they cost), why would you limit them? And, if they are not making you money, why are you wasting money on them? 🤔

Your budget should be defined by how much business you can manage or the size of your market. Sadly most businesses set their budget based on how much they are comfortable losing (which in many cases is not much).

If you are serious about growing your business, you should be serious about Google Ads. And, if you are going to use Google Ads, then make sure you do it properly. Otherwise, you might dismiss them, allowing your competition to walk away with the customers instead.

Check out our approach to managing Google Ads:
https://www.ethicallymad.co.nz/google-ads/

Client Love 😍

Need help with managing your digital assets? Talk to us today!
https://www.ethicallymad.co.nz/30-minute-strategy-session-booking/