Scale Virtually with Cass
Share
Helping service-based entrepreneurs scale their businesses through strategic social media marketing.
01/03/2023
In today's digital world, social media has become an integral part of businesses marketing strategies. With millions of people using social media platforms every day, it's no wonder why businesses are leveraging these channels to connect with their audience and grow their online presence. However, while social media marketing may seem straightforward, it's important to recognize that there are common mistakes that businesses make that can hinder their success.
1. Not having a clear strategy in place.
2. Neglecting the importance of engagement
3. Focusing solely on promotional content, rather than sharing valuable and informative content that their audience will find useful.
4. Buying followers or engagement
By avoiding these common mistakes and having a well-defined social media strategy in place, businesses can effectively grow their online presence and connect with their audience in a meaningful way. So take the time to evaluate your social media strategy and make the necessary adjustments to ensure success in your online marketing efforts.
28/02/2023
Real marketing doesn't feel like marketing because it focuses on providing value to your clients.
It doesn't rely on gimmicky tactics or shady strategies. Instead, it focuses on creating content that is educational, entertaining, and engaging.
It also focuses on building relationships with clients to ensure they keep coming back. By providing clients with a positive experience,
you can encourage them to become loyal clients and brand ambassadors.
Last night, I was fortunate to attend on FREE ONLINE TRAINING of Rachel Pederson (one of the people I look up to and who inspired me to become a Freelance Social Media Manager).
Now, I would like to share some of social media strategies that I have learned in our training that I will definitely try and you should try too!
Here are the recommended TYPE OF CONTENT to grow your followers:
1. Entertainment – We all love it.
2. Education – It also doubles down and positions your expertise and your client’s expertise
a. If all you want to do is build client business, focus on EDUCATION.
b. When you give VALUE consistently on social media, they will be more likely to follow you.
3. Engagement – It’s all about building a COMMUNITY. Nobody wants to listen to someone preaching to them.
Connect with your folks. It creates a sense of CONNECTEDNESS. Very powerful. Bring people into the conversation.
4. Empathy – This gives people the opportunity to connect even if they don’t comment. Understand what people are going through.
They don’t want anyone else to know they are experiencing what you are talking about. But they will feel SEEN, HEARD, and UNDERSTOOD.
5. Education & Entertainment = edutainment (can blend these)
Did you find this post HELPFUL?
Like, comment, share, and follow me for more! 😘
22/06/2022
Today,
Do not worry!
Be grateful!
Be happy!
Be your best self!
Click here to claim your Sponsored Listing.
Category
Contact the public figure
Telephone
Address
Calaca
