Innovative VP Learner

UPDATE!

Good news! Affinity column on facebook is back!

If you're doing ads on facebook, affinity is very helpful when it comes to searching your right audience! :)

Avoid under-delivery of your ads.

Help Center A number of factors can cause your ad sets to under-deliver (in other words, not win enough auctions to get enough results to spend their full budget). Follow these best practices to set your ads up to win more auctions, get seen by more people, and maximize your results.