AHA Behavioral Design
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The first and only Behavioral Design® company in the Philippines. DM to discover solutions for your community or organization’s needs! Find your AHA! AHA!
14/05/2026
What does it take to design recovery systems that people can actually stay engaged in?
On a Wellness Wednesday episode on Radyo Katipunan 87.9 FM, hosts Dr. Gina Hechanova and Trixia Co of RenewHealth were joined by guests Shairra Bello and Kat Belen of AHA! Behavioral Design®, alongside Lara Florencio of Ateneo Bulatao Center’s Katatagan Plus.
The conversation examined how recovery extends beyond awareness into the environments and relationships that enable follow-through, grounded in both behavioral science and field experience.
Drawing from AHA! BD’s practice, Shairra underscored the role of peer environments, social reinforcement, and structured support in sustaining recovery.
The episode also explored applied work such as Ka’Damayan, a co-developed initiative with RenewHealth Philippines, designed to strengthen connection and reduce isolation in recovery settings.
Recovery is not just an individual journey; it’s something we design together.
🎧 Hear more of the discussion:
YT: https://www.youtube.com/watch?v=T81Uck_Tk0A
FB: https://www.facebook.com/share/v/1CS4z7EhK4/
Procrastination isn’t laziness. It’s a predictable pattern your brain follows, something behavioral science has studied for years. 🧠
When tasks feel overwhelming, we default to what’s easy now over what matters later because of how we process effort, stress, and reward.
The fix isn’t more motivation. It’s better design: make actions easy, timely, and social.
What’s one task you’ve been putting off lately?
Drop your questions in the comments. We might feature some in the next episode, and one random commenter will receive a copy of "Tiny Habits" by BJ Fogg! 🤩📚
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