Kwanimation Productions

Throwback Alcazaren Bros. Animation. 35 years ago our stop-motion company debuted with our first full claymation TV ad, Project: "Five Friends" for Fruit-tella. Agency was McCann-Erickson. We worked with the incredible creative team of Jigs Javier Robert Alejandro & RJ Celdran.The spot was produced by Chona Sagarbarria-Bustamante with Electromedia as prod house. It took us over 2 months to create an all-clay neighborhood including an apartment row, tree house, jeepney, billboard, the 3 main kinds, a dog and the Fruit-tella 5 friends. We shot for a week in the old Bagtikan studios which became the Industria office. Shooting was from late afternoon to early morning because during analog times, there were no LED lights, so tungsten was very hot and it was summer. We needed to keep the environment as cool as possible so the clay would not melt quickly.
We are soft-launching our new Youtube channel Kwanimation Studios (a third iteration of the stop-motion group). You can watch the full commercial in our special playlist "From the Vault". Sorry the quality is SD but at least we have it archived. Hope you can like, subscribe and follow.
https://www.youtube.com/watch?v=9Sq6fuL3ewk