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14/12/2022
🙌What are the 7 Easy Steps to talk to customers?🤩
âś…Maintaining a consistent tone
Think of tone on a spectrum. Take the examples above: “Anything else?” and “What else can I help you with?”
âś…Use positive language.
âś…Be brief but not brusque.
âś…Reply in a timely manner.
âś…Always use your customer's name.
âś…Talk their talk.
âś…Create a support style guide.
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🙌What are the 3 main purposes of branding?
✨3 Goals of Brand Strategy
The top three goals of brand strategy should be:
âś…Increasing customer loyalty.
âś…Differentiating the product from the competition.
âś…Establishing market leadership.
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