Inbound Way

5 Things to Think About Before Investing in Survey Software

5 Things to Think About Before Investing in Survey Software In this article, we explain the importance of creating customer surveys - and doing so in a way that maximizes the value of each response received. We then dive into a discussion of the main things to think about when choosing a survey software for your organization. Throughout the article, we discu...

7 Modern Marketing ideas to catalyze Higher Customer Retention

7 Modern Marketing ideas to catalyze Higher Customer Retention You must have heard this quite a few times that 80% sales come from 20% of your existing customers. These are the golden words of B2B marketing (and also B2C).