Cherish Design

Working with Limarom was a journey into the heart of a family legacy. Founded in 2000 by a father and now his two daughters on board, this company allows their roots to speak through their brand.
Being of Armenian heritage, their logo is not just a sign, it is the ancient “Right-Handed Vortex” (resembling the Armenian Arevakhach), a symbol of eternal life, movement, and the Sun. It creates a flow of energy that now extends into their latest venture: high-quality medical uniforms.
Limarom is already the largest computer embroidery factory in Romania, masters of precision and detail. But for this project, my role went beyond Branding. I had the privilege of co-designing their new collection of medical scrubs alongside their amazing constructor.
Walking through the factory, hearing the hum of machines that have been running for decades, and seeing the new scrubs come to life was a profound experience. We wove the energy of their ancient symbol into the very fabric of these uniforms - clothes designed to serve those who save lives.

Thank you, Limarom, for the trust and the inspiration.

Project | LIMAROM
Country | Romania
Rebranding
Product design & development
Website design
Shopfront design
Art direction

Project • ISRA
Domain • Interior Design Studio
Country • Romania
Year • 2020
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We’ve created:⠀
Concept⠀
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Website⠀
Collateral design⠀
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For international contacts ⠀
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#архитектура