Assured Performance Network

The “My Repairs Are Already Perfectly Fine” Myth

When you decide to move forward with a collision care certification, you’re not – we repeat, you’re NOT – acknowledging some shortcomings or problem. In fact, you’re doing the opposite: you're promoting your services as being validated by an objective, outside source, an industry leader who is confirming your top-notch service. That said, it’s not unusual for shops to tell us that they don’t need to be certified because “the quality of my repairs are perfectly fine and I haven’t had any complaints yet.”

A big CONGRATULATIONS to Andy's Auto Body Collision Repair Inc.!! They were selected to be Assured Performance Network's BODY SHOP OF THE MONTH for September!! 👏🎉

"We connected with Andy and Michelle Powell, the owner of Andy’s Auto Body Collision Repair, in Vandalia, Illinois, a Collision Center that has been open for almost 23 years! Today they’ve grown to repair 40-50 cars per month while earning certifications such as Assured Performance, FCA, Nissan, Hyundai, Kia, and more." ✅

Read more about their accomplishments and why we are so inspired by this family owned business! 😃
https://news.assuredperformance.net/news/2022/09/01/good-news-story-of-the-month-andys-auto-body-collision-repair/

"You’ve just bought a new vehicle. Now, you’re worried that if you ever get bumped or hit, the value of your new vehicle is going to plummet. Just imagine: your car’s fit, finish, functionality, durability, value, and safety are all being protected (and determined) by the type of repair you choose for your car. And it’s not just for your car – it’s also for your family!" ✔️

Click the link to keep reading about why YOU need a safe repair TODAY! 💯‼️

https://news.assuredperformance.net/news/2022/08/22/you-wanted-a-safe-repair-we-delivered/

But my customer already trusts me... we know this.

Trust is the number one reason your customer keeps coming back, but certification opens the door for you to broaden your service abilities to include every new and more sophisticated vehicle that needs a repair. Put yourself in the customer’s shoes – when you offer a fully documented Certified Repair, you can promote the new levels of service (and trust!) that you are providing your customers, giving them confidence in knowing that they are experiencing the best possible collision repair outcomes available.

Interacting with your customers shows you care about them and want their business.💯

It’s also a great way to get your name out there and spread the word about the excellent services you provide. You can share a poll online to find out your customer’s opinions, or give them a chance to share their experience at your shop. Giving your customers a chance to speak to you and share their feedback gives your shop credibility and makes their interaction personal. Follow for more marketing tips! ✔️