MY BRAND
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⭐️Empowering & Inspiring Students
⭐️Go-to for all Coaches, Educators, & Youth Organizers,
⭐️Founded & Led by Coach-Lawrence Williams
Tip of the Day 🎯
Affirm who they are before you celebrate what they do.
Because identity should never be earned—it should be known. ❤️🙌
Tip of the Day 🎯
Good habits will get you on the field… great habits will make you the one others follow. 🏈👑
Which one are you building?
04/01/2026
More than 60% of youth athletes experience burnout before age 16.
When sports become pressure instead of passion, the joy disappears.
Burnout isn’t a sign of weakness — it’s a sign that balance is missing.
🧠 The healthiest athletes learn how to compete and care for their mental health.
💬 My BRAND helps student-athletes build balance, resilience, and purpose through coaching and counseling.
👉 Visit: www.itsmybrand.org
Tip of the Day 🎯
Be a supporter of the culture, not a distraction to it 👀
What you say from the stands impacts more than just your child—it affects the whole team.
Choose encouragement over criticism. 🙌
Tip of the Day 🎯
Leadership development has got to be a part of your practice plan.
Don’t wait for game day to ask for leadership… train it every day. 💪📣
03/26/2026
Over half of student-athletes experience overwhelming stress during the season.
Between school, practice, expectations, and life… pressure adds up.
Learning how to manage stress is just as important as learning the playbook.
⚡ Strong athletes train their bodies AND their minds.
💪 My BRAND helps student-athletes develop mental strength, emotional awareness, and leadership habits that last beyond sports.
👉 Learn more: www.itsmybrand.org
03/24/2026
Don’t let one bad play make you forget who you are.
Bounce back faster than you break down. That’s growth.
🔥 Develop resilient student-athletes with My BRAND’s coaching and counseling programs.
Learn more at www.itsmybrand.org
Top of the Day🎯: Coaches
You gotta create a space for growth instead of perfection. 📈
Players develop when they’re allowed to learn, not just perform. 💯
Tip of the Day 🎯
Replace pressure with purpose. Play for something bigger than the stats. 💪🏾
Purpose changes how you compete.
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Atlanta
Atlanta, GA
30303
Opening Hours
| Monday | 9am - 5pm |
| Tuesday | 9am - 5pm |
| Wednesday | 9am - 5pm |
| Thursday | 9am - 5pm |
| Saturday | 11am - 3pm |
