GSM

The $10,000 Question for Q2: If you totaled the "conversions" from your vendors last month, would they actually match your CRM—or are you still paying for "phantom profit"?

We’ve long since eliminated the "fragmentation tax" by unifying GSM’s 30+ years of lifecycle expertise with the ATOM retention engine. As Eric and Amber discuss in the video, the "gut feel" of streaming is over, this is about deterministic attribution.

Stop guessing where your leads come from. Watch how we’re closing the loop.

Book a Demo: https://www.gsmarketing.com/

“Prior to working with GSM, we had issues with customer retention. We were pretty close to being a bottom 10% store in our region.”
— Ron DuScheid, Joseph Toyota

At GSM, we believe every dealership has untapped potential — sometimes it just takes the right partner to help unlock it.

When Joseph Toyota came to us, they were looking for a way to turn customer experience into lasting loyalty. Working closely with Megan Deroo and our GSM team, we developed retention campaigns focused on re-engagement, consistent communication, and service-drive growth.

The results speak for themselves:
• +4% increase in Toyota’s TLE score — a key customer-loyalty benchmark
• +8% year-over-year growth in customer-pay repair orders
• Performance that outpaced both district and national averages

Watch Ron’s story to see how GSM helps dealerships build lasting customer relationships — and measurable growth.

Local Toyota Dealers