Self Publishing Authors

Discover The Truth About Knowing Your Target Audience As An Author

Write Good - Market Good - Sell Good

Let’s start with some basic information, like what’s target audience, shall we?

Target audience is actually one of the most important key concepts in marketing and advertising… and it should be the most important factor in your author journey.

Why?

Because it simply refers to the group of people.. readers, in your case, as an author… most likely to be interested in your product or service.. which will be your “books!”

To have your target audience set up correctly, you need to understand the demographics, interests, and behaviors of your readers you’re trying to reach.

So, knowing who your target audience can help you tailor your message effectively and develop better strategies to reach them… as well as writing books that will be “well” within the interest of your readers.

And, by understanding the needs, wants and values of your target audience, you can create a product that appeals to them and achieve maximum success. This is what they call, “writing to market” in author lingo.

Here are the topics that we are going to cover in this episode:

-What is your target audience?
-How to identify your target audience?
-How to reach your target audience?
-Different strategies for different audiences.
-The 7 types of target audiences that every author or marketer should know.

https://selfpublishingauthors.com/discover-the-truth-about-knowing-your-target-audience-as-an-author/

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All You Need To Know About Social Media Advertising
Spreading the Word on Social Media Advertising

The world has gone digital, and with it, so has advertising. Social media advertising has become the go-to choice for many authors. It is a great way to reach potential readers.

We are covering the following topics in this episode:

-What is Social Media Advertising
-Benefits of Social Media Advertising
-Social Media Statistics
-How to Plan Social Media Advertising Strategy
-Creating Your Social Media Advertising Plan
-Best Social Media Advertising Tips
-Best Social Media Platforms To Advertise
-Conclusion About Social Media Advertising

Listen to the podcast or watch the video - https://selfpublishingauthors.com/all-you-need-to-know-about-social-media-advertising/

Apple ==> https://apple.co/3RFMqiY
Spotify ==> https://spoti.fi/3MbwvrN
Amazon ==> https://amzn.to/3TS5Lzj

What You Must Know About Book Reviews

This is How Reviewers Do It!

You get the answers from professional reviewers to your questions;

What is the first thing you check or glimpse, when you receive a book to review?

Does that set a tone or give you an immediate idea of the book?

What is your review process?

How long does it take to read a book?

How would you rank the following in the order of importance, when you are rating a book?
A. Spelling mistakes and grammar errors
B. Plot
C. Strength of the characters
D. The flow of the story (easy to read, easy to follow the story, etc)
E. Originality

Do you look at the other reviews of the book when you are deciding?

Do you do research on the author?

What does it take to be a five star review?

When does the book start going towards 3 and less than 3 stars?

When you are writing your recommendation for the book for “what could be better,” do you write it to the author or do you write it to the readers?

Jennie Rosenblum, Editor
Sandra Cruz

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