unpack'd

Want a real trip? There’s more to mushrooms than psychedelics.

So inlaid our challenge when working with the folks at . How could we help a company obsessed with the healing power of mushrooms voice their mission over the clamoring “magic” mushroom stigma? Our solution: approachable functionality! Premium printing techniques like foil stamping and soft touch finish communicate trust and quality, while large floods of color make the brand feel warm and human. Just like that, consumers understand the mushrooms’ myriad uses, no magic necessary!