CLICKPlacement

Pmax conversions doubled, then doubled again, but no idea why.
We found the hidden search terms using this MCC hack to uncover the truth.

We had a pain management clinic in Indianapolis come to us recently that had been managing their own Google Ads account spending $8,500/month.

2 months ago they created a Performance Max campaign it is was bringing in a few conversions but still unprofitable. Then on a Wednesday to Friday, their conversions doubled, then Saturday to Monday, doubled again.

They thought it was a fluke but the quality of the conversions was solid. They wanted to know what happened so they could readjust the strategy to put more money towards the high converting campaign.

But before they did that, they wanted to know which search terms were driving the conversions.

The Search Term field on the left nav was not showing, so they came to us to solve it.

Here's what we did.
......

To check, click Insights & Reports on the left nav.

If 'Search Terms' isn't an option, don't worry because we have a hack that will show you exactly what search terms Google is serving your Pmax ads to.

Through an MCC account (DM me if you need help)

Insights & Reports - Search Terms
Filter - Account name
Filter - Campaign Type Performance Max

There you can see the search terms that generated your Pmax ads. Any low quality terms, add them as negative keywords.

We helped the pain management clinic to double their budget in the Pmax campaign AND we created a targed Search campaign targeting the same search terms that the Pmax campaign had uncovered.

And we brought them on as a client.

Need help making sure your Google Ads account is running like a champion? DM me and let's make sure.

Follow CLICKPlacement on...
Official Site: https://clickplacement.com/
LinkedIn: https://www.linkedin.com/company/clickplacement/
Facebook: https://www.facebook.com/CLICKPlacement
YouTube: https://www.youtube.com/

Connect with Todd on…
LinkedIn: https://www.linkedin.com/in/toddnevins/
TikTok: https://www.tiktok.com/
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Specialty Doctors, Cosmetic Surgeons, Pain Management Clinics, Cosmetic Dentists: Are you not seeing the conversions you expect?

One simple change to your landing pages can increase your conversion rates by 300%! 🚀

Conversion Rates of Doctors that do NOT show prices: 2% - 2.5%

Conversion Rates of Doctors that DO show prices: 3.5% to 6%

Why? 🤔
Trust & Transparency
Reduces Drop-Offs
Qualifies Leads

This video details 🎥
The RIGHT way to display pricing.
Why to offer financing.
Your Competitive Advantage

The Call-to-Action that will 8Xs, not just 3X, your qualified and engaged patients

👩‍⚕️ BeautySnap 360 👨‍⚕️
The Personal Assessment and Lead Generation Powerhouse
https://beautysnap360.com

Follow CLICKPlacement on...
Official Site: https://clickplacement.com/
LinkedIn: https://www.linkedin.com/company/clickplacement/
Facebook: https://www.facebook.com/CLICKPlacement
YouTube: https://www.youtube.com/

Connect with Todd on…
LinkedIn: https://www.linkedin.com/in/toddnevins/
TikTok: https://www.tiktok.com/
Instagram: https://www.instagram.com/todd_nevins/

Are you a Cosmetic Surgeon, Senior Living Community Owner, Realtor, Plumber, Auto Mechanic, Dentist, or any service business targeting a local geographic market?

If 40% of your Google Ads budget is going to just one keyword, you’re likely burning money without realizing it!

The problem is overlooked ALL of the time.

> That keyword is probably a 2-word term (or worse…a single word) 😭
> You’re paying too much for low quality traffic
> Your missing out on more profitable, high quality leads...Every Day!

But I've gotcha!

1. Review your Search Terms Report

2. Pause that 2-word keyword (no joke, yes, really)

3. Do as I do, build out 3+ word long-tail keywords and watch your conversion rate soar!

Bonus: Dance like no one is watching because you just fixed a common (but costly) mistake!

To 8x your website leads to your cosmetic surgery clinic, check out BeautySnap 360 and see it in action here: https://www.beautysnap360.com/personal-assessment

Follow CLICKPlacement on...
Official Site: https://clickplacement.com/
LinkedIn: https://www.linkedin.com/company/clickplacement/
Facebook: https://www.facebook.com/CLICKPlacement
YouTube: https://www.youtube.com/

Connect with Todd on…
LinkedIn: https://www.linkedin.com/in/toddnevins/
TikTok: https://www.tiktok.com/
Instagram: https://www.instagram.com/todd_nevins/

Cosmetic Surgeons: A Google Ads Audit Just Saved $7,916,920 - Are You Wasting Money Too?

We discovered in a recent audit that ("Celebrity Names" plastic surgery) wasted $950 in the last 12 months from people clicking on this surgeon's ads when they were really looking to see if Jennifer Aniston, Justin Bieber, insert celebrity name here...has had cosmetic surgery.

Negative Keywords would have solved this problem in 5 seconds.

There are 10,417 cosmetic surgeon clinics in the US.

How many run Google Ads? 70%, 80%, 90%. Asking for a friend because our friend ChatGPT didn't know.

If 80% run Google Ads x 10,417 clinics x $950 of 'celebrity name' budget burn = $7,916,920 💰 💰 💰

Add this Negative Keyword list of the top 360 celebrities that are searched everyday for people looking so see if they had plastic surgery.

https://docs.google.com/spreadsheets/d/1IAtH0WYcUS-npNn3kP1XUTMWOkELhh9STFbw9aUeX6A/edit?gid=0 =0

To 8x your website leads to your cosmetic surgery clinic, check out BeautySnap 360 and see it in action here: https://www.beautysnap360.com/personal-assessment

Follow CLICKPlacement on...
Official Site: https://clickplacement.com/
LinkedIn: https://www.linkedin.com/company/clickplacement/
Facebook: https://www.facebook.com/CLICKPlacement
YouTube: https://www.youtube.com/

Connect with Todd on…
LinkedIn: https://www.linkedin.com/in/toddnevins/
TikTok: https://www.tiktok.com/
Instagram: https://www.instagram.com/todd_nevins/